Appears throughout search results

Sponsored Product Ads appear in many different ways depending on the device being used. On

search results pages, they may appear within the product shown with a “sponsored” token above it, or

within a product detail page in the “sponsored products” carousel. They typically appear when users

search for specific keywords or products.

• Ads appear within search results or in the sponsored products carousel

• Use keyword targeting

• Ad shown is identical to the product listing

• Links to product detail page